The Power of Web Design and Branding

Learn all about branding in web design and how to show up as the powerhouse you are. Here you’ll find web branding strategies, tips, and resources.

A woman reading a book with a black overlay over the image and text on top that reads "On the Blog. What you need to know about personal branding for entrepreneur"

What You Need to Know About Personal Branding for Entrepreneurs

As an entrepreneur, your name holds weight, and it’s important that you have a brand that supports not only your goals but also your growth. Personal branding for entrepreneurs helps you stand out, but more importantly it  builds trust for potential clients, press and collaborators.  As a brand designer and someone who has a personal

What You Need to Know About Personal Branding for Entrepreneurs Read More »

A screenshot of a blog post from BethanyWorks.com, displaying examples of Squarespace websites including the "Desi Tax Service" site, with text highlighting the pros and cons of using Squarespace.

3 Examples of Squarespace Websites (Plus Pros + Cons of the Platform!)

Your website is one of the most important parts of your online presence and a strategic website can make a big impact on your business. Whether you are selling products, services, or are providing resources, a clear and easy-to-navigate website is crucial.  As brand and web designers, we are working on websites, daily.  Creating strategic

3 Examples of Squarespace Websites (Plus Pros + Cons of the Platform!) Read More »

Two smartphones next to a laptop mockup showing different pages of the FED by Alex website with white text next to them that reads "E-commerce website examples and how to make your own"

E-Commerce Website Examples and How to Build Your Own

In the world of online shopping, having an eye-catching and converting website is crucial to your businesses success. Not only is what you’re selling important to your buyers, but also how you’re selling it to them.  A seamless user experience and a custom branded site can help you stand out among the hundreds of other

E-Commerce Website Examples and How to Build Your Own Read More »

Image of a book with text overlay "Author Website examples" on a blurred background featuring an open book, representing ideas for author website design. URL "bethanyworks.com" is also displayed

Author Website Examples: How to Build a Captivating Site as a Writer

As an author, you pour yourself into each and every word that you write, but your story doesn’t start or end with the words on the pages. Who you are, what you do, why you write, and, especially for non-fiction authors, why people should trust what you say are all major factors in creating a

Author Website Examples: How to Build a Captivating Site as a Writer Read More »

How bold design helped turn Nurse Fern into a full-time living

One of my favorite things I do as a brand strategist and website designer is that I get to be involved in so many industries. Like remote nursing, for example. Nurse Fern is one of the most vibrant brands in my portfolio. In fact, you can check out her portfolio page here: https://bethanyworks.com/nurse-fern-custom-branding-for-remote-nurses/ When Emma,

How bold design helped turn Nurse Fern into a full-time living Read More »

A laptop open on a desk next to a notebook with a box on top of the image that reads "the secrets to building a website that works".

High Converting Websites: The Secrets to Building a Website That Works

Ever heard the classic breakup line, “It’s not you, it’s me?” (Please tell me I’m not the only one!) I actually approach branding and web design similarly: I refuse to build a website for a client who doesn’t have a brand yet. It’s not them, it’s their brand—or really, the lack thereof.  I didn’t always

High Converting Websites: The Secrets to Building a Website That Works Read More »