Full service brand & 
web design agency

Giving you permission to

UNEARTH YOUR
BRAND® expansion

Strategic brand and web design agency serving fierce visionaries and tenacious creatives on a mission to elevate their brand.

Location: Portland Oregon
Serving clients worldwide

WE SPECIALIZE IN psychology-backed

BRAND STRATEGY. MESSAGING. BRANDING. WEB DESIGN. PACKAGING.

This means the way your business positions itself actually means something to your clients, customers, and guests. Something we take as seriously building your legacy brand. 

Laptop displaying the Meraki Collective website, featuring abstract art and wellness imagery.
Image of a self-tan bottle designed by the studio on a light background
3 different cans with package design on each one in a grid
Open laptop displaying website for short term rentals
Image of Desi Tax website on a mobile phone
Sign for a yoga studio in Vancouver WA on the streetside
Close up view of someone running barefoot across rocks in a forest.
Brand strategist Bethany McCamish leaning against a wall near a window in a maroon blazer.

Real talk:

YOU ARE PROBABLY LEAVING MONEY & impact ON THE TABLE.

You care deeply about your business, the people you serve, and the work you do to make the world a better place. Your purpose & vision powers everything you touch…but somehow your brand identity (or lack thereof) doesn’t match the value you bring. 

Truth is, in a sea of sameness, you don’t need another airy flat lay or run-of-the-mill Canva graphic to grow your business. You need psychology-backed, thoughtful, true-to-you branding that speaks straight to your people’s hearts (and wallets). And you’ve come to the right place. 

Here’s the thing:

STRATEGIC DESIGN matters. every time.

DESIGN Services

Personal Brand Design

If you have a personal brand, not only are you the name and face of your brand, but your business is built around you.

You’re likely an author, artist, influencer or public figure if you’re the right fit for this petite package.

You’ll receive custom brand strategy and design for your personal brand so you’re ready to show up as the powerhouse you are.

Brand Design

A comprehensive brand build out complete with a thorough brand strategy guide to get your business adored—not ignored.

Perfect for those with multiple revenue streams and offers who are not ready to re-design their website just yet or plan to design your website in-house, but want to ensure you have a solid brand foundation that will work for your business, not against it.

Brand and Website Design

Create a stunning brand, backed by brand strategy and then bring it to life with a beautifully designed website. We design on ShowIt, Shopify, WordPress, and Squarespace – and are familiar with many integrations so you won’t be left without your i’s dotted.

Plus, our brand agency partners with incredible psychology-driven copywriters to provide you with less ‘project management’ and more ‘Yes, I love this!’

Ascend

You’re ready to stop piece-mealing your brand together (and slapping on bandaids when the cracks start to show). You know unless your brand presence looks and functions smoothly at every touchpoint, you’re likely missing out on real results like more revenue, opportunities, and impact.

The Brandcend™ offer is crafted for you to build a next level brand – from email funnels to a lawyer review it’s an in-depth experience to holistically revive your brand.

Not sure where to start?

UNCOVER YOUR BRAND personality

Take my free 5 minute brand quiz to discover your unique brand archetypes, which forms the basis for every psychology-backed brand.

Woman sitting comfortably on a couch with shadows on the furniture and her.

let’s make sure your brand is get-out-of-this-world-irresistible.

The Process

How the uplevel begins

step 1

Connect & Collaborate

Fill out my inquiry form so we can define your needs for your project. Then I will send a link to book a discovery call. 

On our call, we’ll get to know each other, and then I will develop a strategy-based proposal for you to review after we have touched base.

step 2

Secure your spot + Celebrate

If the proposal is exactly what your business needs, simply accept, sign the contract, and pay your deposit to secure your spot on my calendar.

Oh, and you’re gonna want to pop something bubbly—you just joined the Bethany Works® community of brands that make bank!

step 3

Dive In + Geek Out

Let’s do some brand soul searching!

Depending on your selected service, we’ll work together to develop a kickass brand strategy, design your visual identity, and launch your deliverables (and website) into the world. Done and done.

I’m Bethany McCamish, CEO & Brand Strategist

BUILDING UNMISTAKABLE
MONEY-GENERATING BRANDS
IS KINDA MY THING.

(Spoiling my 4 pets, hiking, and traveling are also my things)

I’m a brand and web designer in Portland Oregon for driven businesses and swoon-worthy destinations. Put simply, I’m obsessed with making your ideas look and feel good through psychology-backed design and strategy so you can build a legacy brand.

With 10+ years of experience teaching both graphic design and English, and nearly a decade spent curating art shows in my local community, I know which visuals attract audiences and which stories stick. And I’m on a mission to get more of the good brand stories out—starting with yours.

Bethany McCamish Brand Strategist

Featured in:

Logos for Redfin, CNBC, Tedx, and CNET.

A peek at past brand transformations

Client Praise

Client Love Notes

PSST—Made it all the way down here?

You must be ready to rebrand. Let’s start with my top branding tips by signing up for my email list.