Unearth What Makes Your Business
Stand Out

Strategic brand and web design for established multi-figure brands and fierce visionaries on a mission. Coach for tenacious creatives ready to book out. 

Real talk: 

If you think your brand is made up of a pretty logo alone,  you’re leaving money and impact on the table.

You care deeply about your business, the people you serve, and the work you do to make the world a better place. Your purpose & vision powers everything you touch…but somehow your brand identity (or lack thereof) doesn’t match the value you bring. 

Truth is, in a sea of sameness, you don’t need another airy flat lay or run-of-the-mill Canva graphic to grow your business. You need psychology-backed, thoughtful, true-to-you branding that speaks straight to your people’s hearts (and wallets). And you’ve come to the right place. 

Here’s the thing: 

Strategic design matters. Every time.

Let’s make sure yours is get-out-of-this-world irresistible.


Ready to uplevel & put your mission center stage?

(The world needs it. Your people need it. Let’s do it.)

Get Started

The Brand Bloom

A 3 day VIP intensive for the newer business owner ready to build their brand basics for their next level of growth. (Option to add on a mini website build)


Brand Design

A comprehensive brand build out complete with a thorough brand strategy to get you adored—not ignored. Perfect for those with multiple revenue streams and offers.


Custom Brand &
Website Design

Want the whole 9 yards and then some? Cover every customer touch point with a custom brand strategy, visual brand identity, and website.

Hi, I’m Bethany McCamish, and building unmistakable money-generating brands is kinda my thing.

(Spoiling my 4 pets, hiking, and living that nomad life are also my things!)

I’m a brand and web designer for purpose-driven businesses and swoon-worthy destinations. Put simply, I’m obsessed with making your ideas look and feel good through psychology-backed design and strategy so you can build a legacy brand. With years of experience teaching both graphic design and English, and nearly a decade spent curating art shows in my local community, I know which visuals attract audiences and which stories stick. And I’m on a mission to get more of the good brand stories out—starting with yours. 

The Process

How The Uplevel Begins:

Step 1: Connect + Collaborate

Book a call or fill out my inquiry form so we can define your needs for your project. On our call, we’ll get to know each other, and then I will develop a strategy-based proposal for you to review.

Step 2: Secure your spot + Celebrate

If the proposal is exactly what your business needs, simply sign and pay to secure your spot on my calendar. Oh, and you’re gonna want to pop something bubbly—you just joined the Bethany Works® family!

Step 3: Dive in + Geek out

Let’s do some brand soul searching! Depending on your selected service, we’ll work together to develop a kickass brand strategy, design your visual identity, and launch your deliverables into the world. Done and done.


Client Love Notes

… are you ready to bring me in?

The Brand Quiz

Uncover your brand personality

Not quite sure where to start? Take my 5 minute brand quiz to uncover your unique brand archetype, which forms the basis for any psychology-backed brand. 

Client Praise

Here to learn? 

I’ve Got You Covered

And, as a former teacher, I totally respect that. Check out my self-paced courses for newer business owners or my high-touch mentorship program for creative CEOs ready to get unstuck and reach the next level.

PSST—Made it all the way down here?

We’ve got a good thing going. Let’s keep it up in your inbox!