Bethany Works® Press & Media
Founder & CEO Bethany McCamish
In The News
Bethany has received a wide array of press coverage for her signature approach to building brands using psychology and her journey as an entrepreneur in publications such as CNET, CNBC, and Voyage Magazine.
You can learn more about her journey- starting in the personal finance world and her expertise in brand building in the articles and podcast episodes linked below.
Bethany has also given a TedxTalk on the power of perspective when it comes to imagery and has continued speaking at workshops and events on building brands that put humans first, the power of psychology backed brand design, and her experience building a six figure business as a former teacher. If you’d like to hire Bethany to speak at your next event, you can do so via the form below.
TEDxTALK
BLURRED IMPACT
CNET
‘I INHERITED BAD MONEY HABITS’
HOW THREE PEOPLE STARTED NEW PATHS TO FINANCIAL SUCCESS
GO SOLO
Make Your Brand Unmistakable
The Voyage Magazine
My Story
The Financial Det
HOW QUITTING MY JOB IN EDUCATION WAS THE HEALTHIEST DECISION I COULD HAVE MADE
CNBC
WHY ARE SOME PEOPLE SO MUCH BETTER AT SAVING?
Podcast Features & Speaking
THE COURSE CONSULTANT SHOW
IT MATTERS WHAT YOUR COURSE LOOKS LIKE: BRANDING SECRETS to KEEP EVERYTHING COHESIVE
WELL PAID EXPERT BUSINESS RETREAT KEYNOTE
HOW TO BUILD AN UNMISTAKABLE BRAND FOR YOUR LEGACY
PLUTUS AWARD WORKSHOP
WHOSE BRAND IS IT ANYWAYS? A PANEL ON CREATING AND MANAGING YOUR BRAND.
ND STUDIOS PODCAST
BUILDING A POWERFUL BRAND THROUGH PSYCHOLOGY BACKED DESIGNS
PAULETTE PERHACH – Writing COACH WEBINAR
BETTER BRANDING = BETTER PAYING WRITING GIGS
EMILY FULLER PHOTOGRAPHY
CRAFTING YOUR BRAND PROMISE IN ORDER TO BUILD A LEGACY BRAND
BETHANY MCCAMISH’S
Approved Bio
Bethany McCamish is the CEO and founder of Bethany Works®, a strategic design studio based in Washington state-serving clients worldwide. Bethany unearths what makes businesses stand out and step up through strategic, psychology-backed branding and web design services.
Bethany McCamish is the expert behind experts like you. After years spent refining her design and storytelling skills as an English and graphic design teacher, curator for shows in the Pacific Northwest Arts community, and a leader in the design industry she traded in her corporate and classroom keys in 2019 for a laptop and a singular mission: To help business owner choose timeless over trendy in order to help them build long-term growth, impact, and legacy.
Bethany Works® was born and today, she spends her time building strategic, psychology-backed brands that can’t be ignored.
If you’re wondering how, it’s her signature psychology backed approach and the belief that forcing clients into a design box—a certain style, aesthetic, preference, or trend never works. Rather, she studies how a brand can best connect with their people and then brings out those elements through visual design. Secondly, Bethany will never confuse strategic, intentional design with stale, stagnant design. She believes a brand can be both thought out and cutting edge, no compromises necessary.
BETHANY MCCAMISH’S
Approved Images
PLEASE CONTACT BETHANY TO GET APPROVAL FOR IMAGE USE AND THE FULL FILES