Website Design For Lawyers
Client: Donchez Law firm
Founded in 1987, Donchez Law Firm is a testament to the enduring values of family, integrity, and justice within the personal injury legal sphere. At the heart of the practice are Jeffrey J. Donchez and Mercedes M. Donchez, a father-daughter attorney team who bring a combined legacy of compassion, expertise, and unwavering dedication to their clients.
As a family-run firm, they offer a level of personal attention and care that sets them apart, ensuring that every client feels heard, valued, and confidently represented. They booked the complete brand and website re-design and also partnered with our copywriter in order to ensure SEO was a part of their growth strategy. We designed their website in WordPress.
(PS We love the icon for this one! With the ‘D’ and the ‘L’ combined. Can you see it?)
The Client Promise:
At Donchez Law Firm, we promise to champion your cause with the full weight of our expertise, empathy, and unwavering dedication. We understand that navigating the legal system can be daunting, which is why we commit to being more than just your attorneys—we are your steadfast allies, guiding you with a compassionate hand and a clear, direct approach.
We stand for the belief that everyone deserves to be heard, to receive fair treatment, and to have their day in court. Our promise to you is not only in the outcomes we strive to achieve but in the journey we take together as we work on your case from start to end. With Donchez Law Firm, you gain a partner who listens intently, fights passionately, and works with discipline to secure the justice and compensation you deserve.
What Mercedes Donchez Had to Say
Website Design for Lawyers: Unearth Your Impact
Legal professionals understand that first impressions matter – in the courtroom and online.
Your prospective clients will browse the best law firm websites – including yours – to evaluate your expertise and decide whether to entrust you with their legal matters. Website design for lawyers is crucial if you want to stand out, and it’s time to transform your online presence into a compelling story of trust, authority, and results.
Why is law firm web design Important?
You might think having any website presence is enough since legal services will always be in demand.
But here’s what most firms get wrong.
They assume their credentials alone will win clients over. But in today’s competitive legal market, that law degree or many years of trial experience? That’s just your entry ticket. Your future clients are looking for something deeper – they’re looking for a lawyer who understands them, someone they can trust with their business dealings, their family matters, or even their freedom.
When someone needs legal representation, they’re often dealing with stress, uncertainty, and high stakes. They’re seeking solutions to serious problems. A great law firm website speaks directly to your audience’s concerns while positioning your firm as the clear choice for their situation.
It makes them feel like they can trust YOU more than the other law firms they’ve looked at (which let’s be real often all look exactly the same). The best law firm websites showcase expertise and achievements, but they do that in a way that creates strong emotional connections.
So, whether you run a personal injury law firm or specialize in a unique area of law like one of our clients, the Seattle Bike Attorney, let’s explore how to create a website that truly reflects your firm’s authority and values.
How the uplevel begins
Your website should match the caliber of your legal practice, so while template-based designs can be helpful when you’re trying to DIY your own website, they won’t cut it if you want to truly stand out from your competitors. Most of the time, even customizable templates end up looking cookie-cutter.
Let’s break down our psychology-backed process that communicates your legal expertise in an engaging way and builds a strong emotional connection.
step 1
Defining Your Brand Identity
First, we uncover the elements that make your firm the perfect choice for your ideal clients. Your brand identity will drive every decision we make about your website’s design, content, and functionality.
A criminal defense lawyer needs a different positioning than a boutique family law practice. This is why when we work on law firm branding, we don’t just create brand assets that look pretty and do nothing else.
We use buyer psychology to develop a comprehensive brand strategy document that speaks to your specific target audience on a deeper level.
We help you understand the human behind your ideal customer avatar better and position your brand in a way that when these potential clients find you, they feel like you’re genuinely reading their minds.
We’ll then visually express your unique positioning with brand assets like:
- Moodboard
- Color palette
- Font pairings
- Primary and secondary logo
- Alternative logo
- Icon
- Brand pattern
- Social media template pack
- Launch graphics
- Brand collateral
- And more!
By the end of this phase, you’ll have psychology-backed branding that feels like you and works for you.
step 2
Once your brand identity is established, we’ll roll up our sleeves and dive into designing the website for your law firm. Here are the different elements that we’ll make come together:
- Strategic Site Architecture: We’ll craft an intuitive website structure that guides potential clients through your services while highlighting your firm’s unique strengths. We’ll make sure that every section of your legal web design is purposeful and serves your firm’s goals.
- Website Content & Copywriting: We’ll help you refine how you communicate your expertise and mission to the world, and we can also connect you with our trusted copywriting partners to create the messaging for your new website.
- Law Firm SEO: We build your site with search visibility in mind so that your potential clients can find you when searching for legal services in your practice area and location on Google.
- Website Development: We create a strategic, psychology-backed website that doesn’t feel ‘just okay’ anymore, but a website that is designed to function and convert. We specialize in ShowIt, WordPress, Shopify, and Squarespace.
We build every website from the ground up, crafting custom features and functionality that align perfectly with your firm’s workflow and client acquisition goals. While other web design companies may sometimes use pre-built templates, we always start with a blank canvas and design every element to serve your specific practice areas, client needs, and business objectives.
step 3
LAUNCH YOUR NEW LAWYER WEBSITE
Now it’s time to share your law firm website with the world, and this is the most exciting part of the process!
We’ll test & refine all features before going live and teach you how to use and update your website most effectively. Now, you can enjoy an ROI from a web presence that matches your work ethic and builds your practice.
Need more inspiration?
MEET OUR OTHER LAW FIRM CLIENT
Brand & Website Design Services for Lawyers You Can Find at Bethany Works
BRAND DESIGN | WEBSITE DESIGN | PODCAST DESIGN | SOCIAL MEDIA SUPPORT | EMAIL MARKETING | LANDING PAGES
At Bethany Works®, we understand that successful law firms are built on trust.
Our psychology-backed approach transforms your legal expertise into a compelling brand story that resonates with the clients you want to attract the most. We help you stand out in a sea of legal websites through strategic design that speaks to your clients’ deepest needs and concerns.
We dig deep into what makes your business unique and use that to unearth a brand presence and website that actually means something to your clients and partners.
You care about your business & serving your clients well, so now it’s time to communicate that with a website that matches the true value you bring to the table.
What Are the Benefits of a Law Firm Web Design Agency Like Bethany Works?
Working with a web design company that has experience designing for lawyers and law firms means that you can build stronger connections with your target audience.
Our psychology-backed approach dives deep into the mindset of your ideal clients. We uncover what drives their decision-making process when selecting legal representation.
This insight shapes every aspect of your brand and website design so that it creates an emotional connection that goes beyond credentials.
Standard web design agencies might give you a beautiful website. We give you a strategic tool that converts visitors into clients by addressing their underlying fears, aspirations, and needs.
If you’re looking for purposeful, psychology-backed, and true-to-you law firm website design, you’ve come just to the right place.
Our Framework for Brand Strategy and Website Design
Your firm’s success depends on more than just your legal expertise. It also depends on how effectively you communicate your value to potential clients. Our proven framework combines behavioral psychology with strategic design to create brands that stand out and connect.
We start by uncovering the core emotional drivers behind your clients’ decisions. What keeps them up at night? What makes them hesitate before hiring a lawyer? What would make them feel confident in their choice?
Once we understand these drivers, we craft visual elements and messaging that directly address these emotional triggers. The result is a brand and website that psychologically positions your law firm as the most obvious, unmistakable choice for your target audience.
Bethany Works Is a Website Design & Branding Agency Helping You Unearth Your psychology-backed brand
There are no surface-level aesthetics around here. We create brands & websites that speak to the psychological and emotional needs of your target audience, building immediate trust and connection.
If you’re ready to stand out as an unmistakable thought leader in your practice areas, let’s chat.
FAQs
I’ve got you. Here are answers to a few common questions:
WHAT COLOR REPRESENTS LAW?
Blue is the color traditionally associated with law firms because it conveys trust and professionalism. But it doesn’t mean that blue is your only choice. Your firm’s color palette should reflect your unique position in the market and the emotional response you want to evoke from your clients.
WHAT SHOULD A LAW FIRM WEBSITE LOOK LIKE?
Your law firm’s website should reflect your practice’s unique strengths and make it easy for your potential clients to take action. Your website will likely have a home page, a legal services page, an about page, and a contact page. It can also be a good idea to add an FAQ page.
HOW MUCH SHOULD A LAW FIRM WEBSITE COST?
Website design for lawyers is a valuable investment in your business. We’re transparent about our investment levels – our brand and website design packages start at $3,800 (for personal brands) and go up to $34,997.99. You can learn more on our services page.
HOW LONG IS THE WEBSITE DESIGN PROCESS?
Website design isn’t a one-size-fits-all process. It typically takes 4 to 6 weeks from strategy to launch, but it ultimately depends on the complexity of your project.
IS BRANDING INCLUDED IN WEBSITE DESIGN PACKAGES?
Yes, our signature Brand & Website Design package includes both branding and web design. When branding and website design work together, they create a powerful tool for attracting and converting your target audience. We also offer separate branding packages.