Get the best brand advice from Bethany McCamish, top-tier brand strategist and owner of Bethany Works. Join countless other businesses and learn branding to elevate your online presence.
Is your website in need of a serious overhaul? Does it feel like nothing fits together? Chances are this is because your brand needs some attention and intention. Below is how you can prepare for a website reboot before you hire a freelance web designer (like me!). 5 Ways to Prepare for Website Design 1. Define […]
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Your brand is one of your most important business tools. If brand development is done with intention, you can attract your ideal clients or customers. This makes preparing for brand development a task worth spending time on. When I work with clients on branding, the first step is to define your brand, and this step
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Color is used for brands all over the world, and the colors that represent their brand serve a purpose. Taking the time to choose your brand color palette based on color psychology will help you solidify your brand identity. What Is The Psychology Of Color? The Psychology of Color breaks down the symbolism that each
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